Monthly Archives November 2016

The Psychology of Colour

  Colour, design and marketing go hand in hand with each other. The use of colour in the marketing of your business, or organisation, whether it is in your website design, advertising,  stationery or your product, can send either a positive or negative subconscious message, creating a good or bad perception of your business or your product. While colour is not the only important ingredient in your marketing, it is the first thing that hits people and it can leave a lasting impression. Don't underestimate the power of that first impression and don't underestimate the power of the subtle, subconscious
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What Makes a Good Website Design?

So what factors do you need to think about for a good website design?  Design meets purpose A good website will be designed to fit the purpose. A business, a community organisation, a band all have different needs.  A good website is designed and built with those needs in mind. It is important that you are clear about what the website is for. What do you want the outcome to be when someone visits your website? What is the action you want them to take? Remember the website is not for you - it is a showcase for what you have to
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